The AMP Project was formally announced on Oct. 7, 2015, with support from Google, Twitter, WordPress and several publishers and other companies.
Since the announcement of the project in October 2015, a lot has been said about Accelerated Mobile Pages (AMP) — what they are, how to get started, how Google and other platforms use them and so on. Yet there is always more to learn.
It’s important to realize however, that Google is giving TOP priority to posts that have implemented AMP. Luckily if you are on WordPress, this can be implemented quickly.
The AMP Plugin
With more than one hundred releases/updates so far, the AMP project is evolving rapidly, adding more and more supported features and acquiring more and more adopters. This plugin adds support for the Accelerated Mobile Pages (AMP) Project and aims to provide mobile optimized content that can load instantly everywhere.
With the plugin active, all posts on your site will have dynamically generated AMP-compatible versions, accessible by appending /amp/ to the end your post URLs. For example, if your post URL is “http://example.com/2016/01/01/amp-on/”, you can access the AMP version at “http://example.com/2016/01/01/amp-on/amp/” .
If you do not have pretty permalinks enabled, you can do the same thing by appending ?amp=1, i.e. http://example.com/2016/01/01/amp-on/?amp=1
Please note that pages and archives are not currently supported. And this plugin only creates AMP content but does not automatically display it to your users when they visit from a mobile device. That is handled by AMP consumers such as Google Search.
Implementing AMP on a WordPress Site
The first step to implementing AMP on any WordPress site is to install an AMP plugin. Once the Automatic AMP plugin is installed and activated, if you go to any blog post and add the “/amp/” to the end of the URL you will see the converted page.
Isn’t it AWESOME?!!!
One important note is we need to make 100% sure that this page converted properly to fit Google’s standards of validation otherwise, this page will not be indexed as AMP.
AMP Presentation Tweaks
The steps above got your page ready to be served as an AMP page but we know you want it to look cool! Here are a few AMP plugins to style and tweak the presentation of your page:
- Glue for Yoast which Stick your page at the top of Google
- Facebook Instant Articles & Google AMP Pages by PageFrog
The mobile web experience is rapidly becoming the web experience. Soon the majority of users, shoppers, and visitors will be arriving at websites from a mobile device. How will your business greet them? Let the KRMD team help you.